Services

Built for your work. Made to stay useful.

We build custom apps, connect business tools, and create AI assistants and automations. Start with the job you need done; we’ll work out a useful first version.

Featured build

The CRM
we run on.

Built for LeadSpark Marketing, this CRM brings leads from ads, website forms, and the Claire chatbot into one place. n8n saves each lead and sends Telegram and email alerts. It’s the foundation for client CRMs, adapted to their pipeline.

Want one like it?
How a lead moves: website forms, the Claire chatbot, Facebook Ads, and Google Ads all send leads to n8n, which saves each one in LeadSpark CRM and sends a Telegram alert and an email.Website formsLEAD SOURCEClaireWEBSITE CHATBOTFacebook AdsAD LEADSGoogle AdsAD LEADSn8nAUTOMATIONLeadSpark CRMSOURCE OF TRUTHTelegramTEAM ALERTEmailNOTIFICATIONSHow a lead moves: website forms, the Claire chatbot, Facebook Ads, and Google Ads all send leads to n8n, which saves each one in LeadSpark CRM and sends a Telegram alert and an email.Web formsLEAD SOURCEClaireCHATBOTFacebookAD LEADSGoogleAD LEADSn8nAUTOMATIONLeadSpark CRMSOURCE OF TRUTHTelegramTEAM ALERTEmailNOTIFICATIONS
A website form leadA chatbot leadA Facebook ad leadA Google ad lead
Built for
LeadSpark Marketing
Also handles
the leads from rudyr.com
Connects
Facebook Ads, Google Ads, website forms, the Claire chatbot, n8n, Telegram, and email
Built with
Next.js and PostgreSQL
What we build

Five kinds of work.
One approach.

Find the closest fit, then tell us what you need it to do.

Chatbots & assistants

Answers from your own material.

An AI assistant that uses your docs, FAQs, and policies to answer questions on your website, in your team’s tools, or in your inbox.

Talk to us about chatbots & assistants
Good fit if
you repeat the same answers, or people struggle to find the right document.
What you get
an assistant connected to your content, a way to update it, and a handoff to a person.
Guardrails
defined source material, a human handoff, and clear identification as AI.

Hands off to a person when it’s unsure

CRM & integrations

Your tools, finally talking.

Connect your CRM to forms, email, calendars, and spreadsheets so information moves between systems without being retyped.

Talk to us about CRM & integrations
Good fit if
leads arrive in different places, records drift out of date, or follow-ups depend on memory.
What you get
connected intake, routing, and follow-up, with records in one place.
Guardrails
agreed rules for where data goes and when records can be overwritten.

Recently: LeadSpark CRM, built for LeadSpark Marketing

Works with the tools you already use

Workflow automation

Less copy, paste, repeat.

Turn a recurring process into a workflow that moves information, prepares reports, or sends reminders.

Talk to us about workflow automation
Good fit if
you repeat a process by hand, or work stalls between steps.
What you get
one working automation, tested against the process you use today.
Guardrails
logs of what ran and when, plus a way to pause it.

Starts with one process you’re tired of doing by hand

AI agents

Help that takes action, with permission.

Agents that research, draft, sort, and update across your systems within permissions you set.

Talk to us about AI agents
Good fit if
a job needs judgment and action across several tools.
What you get
an agent with a defined job, explicit permissions, and approval steps.
Guardrails
permissions enforced in code, with consequential actions held for your approval.

Code authorizes, you decide

Custom apps

Software shaped around one job.

A web app or tool designed around your workflow, team, or audience.

Talk to us about custom apps
Good fit if
existing software doesn’t fit the way you need to work.
What you get
a working first version, followed by improvements based on use.
Guardrails
scope stays small enough to ship and learn from.

See also our own products

How a project works

Talk. Prove. Refine.

01
Talk

Start with the job.

Tell us what you need to do, what gets in the way, and the tools you use.

02
Prove

Try a first version.

Agree on a small scope, then test a working version against the actual job.

03
Refine

Make it ready to use.

Improve it from what we learn, document how it works, and hand it over.

Principles

People stay
in charge.

WSL://WORK/PRINCIPLESENFORCED
$ wsl principles --client-work
purposea specific job and a way to check it works
controlapproval steps for consequential actions
permissionswritten down and enforced in code
honestyuncertainty is a reason to ask a person
ownershipyour data stays yours
$
Questions

Before
you write.

Who is custom work for?

Small businesses, solo operators, and teams with a job their current tools don’t handle well.

Do I need to choose a platform first?

No. Describe the problem; choosing the tools is part of the work.

Can an AI assistant get things wrong?

Yes. We ground answers in your material, build in handoffs to a person, and require approval for consequential actions.

Can you work with our existing tools?

Often, yes. Tell us what you use so we can check how the systems can connect.

What does it cost?

It depends on the scope. Tell us what you need so we can discuss the work and cost.

Get in touch

Have something in mind?

Tell us what you’re trying to build or fix. A few lines is plenty.